It was my first project during my Userspots career. I started the project by doing the benchmark and analyzing the competition in the same field. Creating the wireframe flows according to the user stories and turn them into easy prototypes and conducting usability tests, building up the information architecture and presenting the results to the stakeholders was part of my journey.
Benchmark
The competitor analysis, especially for particular features of the app, has been done. The outcomes of the study influenced the user stories of the app and guided us into better work.
Wireframe Flow
The whole flow of the application was created with high quality wireframes.
Card Sorting
To find a better understanding of the flow and the information architecture, we conducted the card sorting methodology with 14 different users.
First Click Test
During the usability tests, to have quick results, we conducted the first click test by using optimal-workshop and made the iterations of the whole product easily.
High-Level Prototyping
Before the development team started the development process, we tested the application with 12 users by the high-quality prototype.
User Interviews
Both for B2B and B2C user targets, we've conducted user interviews to understand their needs with details and addressed them.
During the research process, a 5-week benchmark study was carried out for the project. In this context;
-6 locals,
-5 global competitors,
-iOS and Android applications,
-13 functions have been examined under 27 topics.
The primary purpose of Albaraka corporate interviews is to observe the differences between corporate mobile banking and the individual, and to distinguish these differences according to two different user groups and to create an interface for needs.
It has been observed that corporate users use different transactions according to the sector they are in and need to access these transactions easily.
After the interviews with the users, all the sound recordings listened again and each sentence was analysed. These analysis was turned into a conclusion that will guide the design.
Later, these findings were placed on the affinity map.
Before every step of a usability test, you need a fully working product or quite good enough prototype to get the right feedback from your user.
After a long time process of prototyping the app (200+ screens linked to each other) and choosing the right target groups, I had 12 usability tests. With the usability plan which includes 13 tasks, we tested the app. It was quite an impressive experience for me to realize and understand how the test users acting and what they need.
